Breakout 1
|
Workshop
Saturday
|
9:00 am
Aldrich 110

Building Sustainable Global African Brands

Research by Brand Africa (www.brand.africa) has revealed that over the past 15 years, while 64% of Africans claim to believe in their continent, only 20% of the brands they admire are actually made in Africa. This disconnect is further highlighted by the mere 15% of intra-Africa trade.  However, a new chapter is unfolding with the ratification of the African Continental Free Trade Area (AfCFTA), opening doors for homegrown brands to flourish.Coupled with a renewed global spotlight on African brands, there has never been a better time for companies to capitalize on this momentum. Strong African brands now have the potential to not only drive economic growth but also reshape narratives about the continent.

The Building Sustainable Global African Brands masterclass will equip participants with insights, knowledge and skill and best practices to build compelling, impactful and differentiated global African brands in Africa; as well as a brand-led approach to reshaping the African narrative and perceptions.  

Building Sustainable Global African Brands

Research by Brand Africa (www.brand.africa) has revealed that over the past 15 years, while 64% of Africans claim to believe in their continent, only 20% of the brands they admire are actually made in Africa. This disconnect is further highlighted by the mere 15% of intra-Africa trade.  However, a new chapter is unfolding with the ratification of the African Continental Free Trade Area (AfCFTA), opening doors for homegrown brands to flourish.Coupled with a renewed global spotlight on African brands, there has never been a better time for companies to capitalize on this momentum. Strong African brands now have the potential to not only drive economic growth but also reshape narratives about the continent.

The Building Sustainable Global African Brands masterclass will equip participants with insights, knowledge and skill and best practices to build compelling, impactful and differentiated global African brands in Africa; as well as a brand-led approach to reshaping the African narrative and perceptions.  

America/New_York
Feb 15, 2025 9:00 AM
Aldrich 110

Other Sessions

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Breakout 3
|
Saturday
|
2:30 pm
Aldrich 107
Tech
Stablecoins, Crypto Rails, and the Future of African Payments
How cryptocurrency and stablecoins are transforming African payments infrastructure.
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Stablecoins, Crypto Rails, and the Future of African Payments

Cryptocurrency and stablecoins are emerging as powerful tools for solving some of Africa's most persistent financial challenges — from expensive cross-border remittances to volatile local currencies. This panel explores how crypto rails are being built across the continent, the regulatory landscape, and whether digital assets can deliver on their promise of a more inclusive and efficient African payments ecosystem.

America/New_York
Mar 28, 2026 2:30 PM
Aldrich 107
More Info
Breakout 2
|
Saturday
|
1:30 pm
Aldrich 110
Culture
Investing in Elegance: The Future of High-End Hospitality in Africa
Exploring the future of luxury hospitality and tourism investment across Africa.
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Investing in Elegance: The Future of High-End Hospitality in Africa

Africa's luxury hospitality sector is experiencing a new wave of investment and innovation, with world-class properties and homegrown brands redefining the continent's tourism landscape. This panel brings together leaders from Africa's premier hospitality brands to discuss what it takes to build, finance, and operate high-end hospitality ventures that showcase Africa's unique cultural heritage and natural beauty to the world.

America/New_York
Mar 28, 2026 1:30 PM
Aldrich 110
More Info
Keynotes
|
Saturday
|
10:15 am
Klarman Auditorium
Finance
Keynote | Capital, Control, and Africa's Economic Agency
Join Moulay Mhamed Elalamy and Tope Lawani for a keynote exploring capital, control, and Africa's economic agency.
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Keynote | Capital, Control, and Africa's Economic Agency

Join Moulay Mhamed Elalamy, CEO of Saham Group, Tope Lawani, Co-Founder and Managing Partner of Helios Investment Partners, and Yvonne Ike, Managing Director, Head of Sub Saharan Africa, Bank of America for a keynote exploring the dynamics of capital, control, and economic agency across the African continent.

America/New_York
Mar 28, 2026 10:15 AM
Klarman Auditorium
More Info
Breakout 2
|
Fireside Chat
Saturday
|
1:30 pm
Aldrich 109
Diverse
In Conversation with Dupe Olusola on Transformations and Turnarounds
A fireside conversation with one of Africa's most dynamic hospitality leaders.
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In Conversation with Dupe Olusola on Transformations and Turnarounds

Join Dupe Olusola, CEO of Transcorp Hotels, for an intimate fireside conversation about leadership, resilience, and the future of Africa's hospitality and tourism industry. Olusola shares her journey building one of the continent's premier hospitality brands and the opportunities she sees for the sector in driving economic growth and job creation across Africa.

America/New_York
Mar 28, 2026 1:30 PM
Aldrich 109
Host
Moderator
Chi Amaechi
Speakers
Strong bonds

Africa Focused,


Globally connected

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