Breakout 1
|
Workshop
Saturday
|
9:00 am
Aldrich 110

Building Sustainable Global African Brands

Research by Brand Africa (www.brand.africa) has revealed that over the past 15 years, while 64% of Africans claim to believe in their continent, only 20% of the brands they admire are actually made in Africa. This disconnect is further highlighted by the mere 15% of intra-Africa trade.  However, a new chapter is unfolding with the ratification of the African Continental Free Trade Area (AfCFTA), opening doors for homegrown brands to flourish.Coupled with a renewed global spotlight on African brands, there has never been a better time for companies to capitalize on this momentum. Strong African brands now have the potential to not only drive economic growth but also reshape narratives about the continent.

The Building Sustainable Global African Brands masterclass will equip participants with insights, knowledge and skill and best practices to build compelling, impactful and differentiated global African brands in Africa; as well as a brand-led approach to reshaping the African narrative and perceptions.  

Building Sustainable Global African Brands

Research by Brand Africa (www.brand.africa) has revealed that over the past 15 years, while 64% of Africans claim to believe in their continent, only 20% of the brands they admire are actually made in Africa. This disconnect is further highlighted by the mere 15% of intra-Africa trade.  However, a new chapter is unfolding with the ratification of the African Continental Free Trade Area (AfCFTA), opening doors for homegrown brands to flourish.Coupled with a renewed global spotlight on African brands, there has never been a better time for companies to capitalize on this momentum. Strong African brands now have the potential to not only drive economic growth but also reshape narratives about the continent.

The Building Sustainable Global African Brands masterclass will equip participants with insights, knowledge and skill and best practices to build compelling, impactful and differentiated global African brands in Africa; as well as a brand-led approach to reshaping the African narrative and perceptions.  

America/New_York
Feb 15, 2025 9:00 AM
Aldrich 110

Other Sessions

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Keynotes
|
Saturday
|
10:15 am
Klarman Auditorium
Finance
Keynote | Capital, Control, and Africa's Economic Agency
Join Moulay Mhamed Elalamy and Tope Lawani for a keynote exploring capital, control, and Africa's economic agency.
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Keynote | Capital, Control, and Africa's Economic Agency

Join Moulay Mhamed Elalamy, CEO of Saham Group, Tope Lawani, Co-Founder and Managing Partner of Helios Investment Partners, and Yvonne Ike, Managing Director, Head of Sub Saharan Africa, Bank of America for a keynote exploring the dynamics of capital, control, and economic agency across the African continent.

America/New_York
Mar 28, 2026 10:15 AM
Klarman Auditorium
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Breakout 2
|
Saturday
|
1:30 pm
Aldrich 107
Culture
Business of Fashion in Africa
How African designers are scaling globally while building locally.
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Business of Fashion in Africa

Despite flashes of global attention, African fashion brands often struggle to achieve lasting prominence. This panel brings together leading designers and fashion entrepreneurs to discuss how Africa's fashion industry can build on its unique strengths — local artisanship, sustainability, and cultural richness — to create commercially viable brands that compete and win on the world stage.

America/New_York
Mar 28, 2026 1:30 PM
Aldrich 107
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Lunches
|
Saturday
|
12:15 pm
Batten 302
Tech
L&L: Building and Financing a Bankable Renewable Energy Business in Africa (RiA)
A lunch-and-learn session hosted by Research ICT Africa (RiA).
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L&L: Building and Financing a Bankable Renewable Energy Business in Africa (RiA)

Join Research ICT Africa (RiA) for a lunch-and-learn exploring how digital policy and ICT research are shaping Africa's technological future. Learn about the critical role of evidence-based research in driving digital inclusion and innovation across the continent.

America/New_York
Mar 28, 2026 12:15 PM
Batten 302
Host
Moderator
Speakers
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Breakout 1
|
Saturday
|
9:00 am
Spangler Auditorium
Finance
Rewriting the Rules: Rethinking Venture Capital in Africa's Next Decade
How venture capital is evolving to better serve Africa's startup ecosystem.
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Rewriting the Rules: Rethinking Venture Capital in Africa's Next Decade

The African venture capital landscape is maturing rapidly, with new fund models, deeper pools of capital, and more sophisticated investors emerging across the continent. This panel brings together leading VCs to discuss how the industry is rewriting its own rules — moving beyond hype cycles to build sustainable, thesis-driven investment strategies that align with Africa's unique market dynamics.

America/New_York
Mar 28, 2026 9:00 AM
Spangler Auditorium
Strong bonds

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