Breakout 3
|
Saturday
|
2:30 pm
Aldrich 111
Culture

Marketing, Management, and Representation in African Sports

African athletes are capturing the world's attention, but the business infrastructure behind them is still being built. This panel explores how marketing, management, and representation in African sports are evolving — from athlete branding and endorsement deals to league development and media rights — and what it will take to build a thriving, African-owned sports industry.

Marketing, Management, and Representation in African Sports

African athletes are capturing the world's attention, but the business infrastructure behind them is still being built. This panel explores how marketing, management, and representation in African sports are evolving — from athlete branding and endorsement deals to league development and media rights — and what it will take to build a thriving, African-owned sports industry.

America/New_York
Mar 28, 2026 2:30 PM
Aldrich 111

Other Sessions

More Info
Breakout 1
|
Saturday
|
9:00 am
Aldrich 110
Startups
The Next Frontier: Acquiring and Leading Businesses Across Africa
The growing opportunity for entrepreneurship through acquisition across African markets.
More info

The Next Frontier: Acquiring and Leading Businesses Across Africa

Entrepreneurship through acquisition (ETA) is emerging as a powerful pathway for a new generation of African business leaders to acquire, transform, and scale existing enterprises across the continent. This panel brings together practitioners and investors to discuss the unique opportunities and challenges of the ETA model in African markets, from deal sourcing to post-acquisition value creation.

America/New_York
Mar 28, 2026 9:00 AM
Aldrich 110
More Info
Keynotes
|
Saturday
|
11:15 am
Klarman Auditorium
Ecosystem Development
Keynote | Feeding a Billion: The Business of Africa's Agrifood Sector
Join Hajar Alafifi and Olasunkanmi Owoyemi for a keynote on the business of Africa's agrifood sector.
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Keynote | Feeding a Billion: The Business of Africa's Agrifood Sector

Join Hajar Alafifi, CEO of OCP Africa, and Olasunkanmi Owoyemi, Managing Director of Sunbeth Global Concepts, for a keynote on the opportunities and challenges of building Africa's agrifood sector to feed a billion people.

America/New_York
Mar 28, 2026 11:15 AM
Klarman Auditorium
More Info
Breakout 1
|
Saturday
|
9:00 am
Aldrich 108
Diverse
Building the Future of the Caribbean and Africa
Strengthening economic and cultural ties between the Caribbean and Africa.
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Building the Future of the Caribbean and Africa

The Caribbean and Africa share deep historical, cultural, and economic bonds that are being revitalized by a new generation of leaders, entrepreneurs, and institutions. This panel explores the growing opportunities for trade, investment, and collaboration between the two regions, and how strengthening these ties can create mutual prosperity and amplify shared voices on the global stage.

America/New_York
Mar 28, 2026 9:00 AM
Aldrich 108
More Info
Lunches
|
Saturday
|
1:30 pm
Aldrich 011
Ecosystem Development
East African Professionals Spotlight
Highlighting entrepreneurship and enterprise across East Africa.
More info

East African Professionals Spotlight

East Africa is home to some of the continent's most dynamic and innovative business ecosystems. This lunch session shines a spotlight on the entrepreneurs, enterprises, and ecosystems driving growth across the region — from Nairobi's tech scene to Addis Ababa's manufacturing ambitions — and explores what makes East African business unique and globally competitive.

America/New_York
Mar 28, 2026 1:30 PM
Aldrich 011
Strong bonds

Africa Focused,


Globally connected

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