Iterating Traditional PE for Africa

This session is dedicated to exploring the intricate social fabric of African nations and their influence on the global stage. We'll delve into topics such as innovation, cultural influence, economic development, and the challenges and opportunities faced by African countries in today's interconnected world and explore subjects like gender equality, cultural narratives, and the interplay between social development and economic progress in African countries. This is a unique opportunity to gain insights from one of the most articulate voices on African development and global competitiveness.

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While the global economy thrives on interconnectedness, Africa's participation in both global production and trade remains a mere glimpse on the grand stage. This underrepresentation extends beyond the world arena, with intra-African trade lagging behind every other continent. In this era of strategic alliances driving trade flows and innovation, the crucial question emerges: can Africa leverage unique and innovative partnership models to claim its rightful seat at the global economic table?

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Navigating strategic global alliances within the continent and beyond with China and the US will significantly impact the African business ecosystem. These alliances can give African businesses access to new markets, capital, technology, and expertise. They can also help African businesses to improve their efficiency and competitiveness. How should African businesses position to create jobs, boost trade, promote innovation, and build sustainable global businesses through these alliances?

This panel will explore how Africa can harness the increasing soft power of its entertainment industry to effectively compete in the global arena. With the continent's vibrant music, film, and cultural offerings are gaining international recognition, it's essential to understand the potential for economic growth and global influence. Discover the strategies, challenges, and opportunities as we delve into the role of African entertainment in enhancing the continent's global competitiveness, fostering economic development, and shaping perceptions on the world stage. Join us to unravel the untapped potential of Africa's entertainment soft power and its significance in the era of global competition.